We design and develop iOS and Android applications for Nigerian businesses that want a mobile presence that works on the devices, networks, and budgets of their actual customers, not a version built for a different market.
RAJ Consulting is a mobile app development agency in Nigeria that builds iOS and Android applications for businesses across Lagos, Abuja, and beyond. We develop mobile apps for businesses that need a product their customers will actually download, open regularly, and use to complete meaningful actions, whether that is placing an order, booking an appointment, making a payment, or accessing a service they previously had to visit in person.
Building a mobile app in Nigeria that works well requires decisions that differ from building for the UK or US market. Nigerian users are predominantly on Android devices. Many are on mid-range smartphones with limited processing power and storage. Internet connections can be inconsistent, and data costs influence how much users are willing to download. Payment integration requires local gateways like Paystack and Flutterwave rather than global options alone. App store optimisation for Nigerian search terms is its own discipline. We design for these realities from the first wireframe, not as an afterthought.
Many Nigerian businesses have spent significant money on mobile apps that their users do not adopt because the product was not designed around how Nigerians actually use their phones. We address this by grounding every app project in research into your specific user base before a single screen is designed.
From concept to launch and ongoing support
Native Android applications built with Kotlin for Nigerian users on the full range of Android devices from budget to flagship. Optimised for performance, offline capability, and the app store best practices that affect discoverability in Nigeria.
Native iPhone and iPad applications built with Swift for businesses targeting Nigeria's Apple device users. iOS users in Nigeria index higher in certain demographics including high-income professionals, corporate employees, and urban consumers, making iOS important for specific product categories.
Flutter and React Native applications that run on both iOS and Android from a single codebase. This approach is ideal when your timeline or budget requires launching on both platforms simultaneously without the cost of two separate native builds. We advise on when cross-platform is the right choice and when native is worth the additional investment.
The server-side infrastructure that powers your mobile app: user authentication, data storage, push notifications, third-party integrations, and the APIs that connect your app to your business systems. We build backends that can handle growth as your user base scales.
Post-launch support covering operating system compatibility updates, bug fixes, performance improvements, and new feature development. Apps need ongoing attention as devices, operating systems, and user expectations evolve.
If you have an existing app that is outdated, slow, or not built to scale, we assess what can be salvaged and what needs to be rebuilt. We migrate your data, user accounts, and core functionality while modernising the architecture and user experience.
A mobile app on its own does not acquire users. Getting people to download, activate, and return to your app requires a solid digital marketing strategy. Our digital marketing service covers app install campaigns, App Store Optimisation, and the content marketing that drives organic awareness. If your app works alongside a website, our website design team ensures the two experiences are consistent and that the web experience supports rather than competes with the mobile app.
We spend time understanding your business, your users, and exactly what the app needs to do before any design begins. We document requirements, identify the must-have features for the first version, and plan the technical architecture. This prevents scope creep and costly changes during development.
We design every screen, user flow, and interaction before a line of code is written. You review and approve the prototype so you know exactly what you are getting. Design changes cost a fraction of what they cost during development, so we resolve all decisions at this stage.
We build the app in sprints with regular demos so you can see progress and provide feedback throughout the process. Quality assurance testing covers functionality, performance on multiple device types, network conditions, and edge cases specific to Nigerian usage patterns.
We manage the app store submission process for both Google Play and the Apple App Store, including all metadata and listing optimisation. Post-launch, we monitor performance, respond to user feedback, and prioritise the next set of improvements based on actual usage data.
We worked with great brands accross different industries